This is a selected showcase of product work where design moved the business forward. If you want a full case study or deep dive, just reach out.
Started from a blank slate and grew into a platform used by thousands. Today it generates over €2M in annual revenue, supports feedback flows for 5,000+ users, and has processed insights from 150 million+ respondents.
Enhanced content design across digital and print — pricing pages, whitepapers, landing pages, and trade-show brochures. A standout innovation was a client-facing framework that let teams generate editable perspective mockups independently.
Read the case studyRedesigned a web platform teaching teenagers to code through game development — restructuring the step-by-step instruction flow, the integrated code editor, and the live preview panel to make learning feel natural and momentum-building.
Read the case studyEnd-to-end design of an integrated smart home application — comprehensive user flows, onboarding for smart hubs, device-management task flows, and a cohesive design system grounded in empathy mapping and thematic user research.
Read the case studyDesigned a gamified single-page web application built entirely on CSS — no JavaScript — achieving a load time under 1.5 seconds. Modular components inspired by Lego blocks kept the system scalable and testable, driving an 80%+ survey completion rate against a 56% industry benchmark.
Read the case studyCreated a complete brand identity for a new SaaS entrant — company objectives, value propositions, brand promises, market positioning, and every visual asset from logos to email templates. Stakeholder and customer workshops kept the strategy rooted in reality.
Read the case studyEstablished clear guidelines and flexible UI elements for a complex B2B product — accelerating high-fidelity prototyping, making handoffs componentized by default, and giving the entire team a shared visual language that grows without growing messy.
Read the case studyLed the full redesign of a website pivoting from face-to-face sales to a SaaS model. Click-heatmap, page-scroll, average-fold, and A/B analyses shaped every decision — resulting in a fully responsive site with optimised information architecture and custom illustrations.
Read the case studyThe projects above are a curated snapshot. Reach out to explore how the same thinking can be applied to your product.
