Notes on design, AI & product.
I document how I work, the frameworks I lean on, and how design fits into business strategy in a world increasingly shaped by intelligent tools.
Is SaaS as we know it dead in the era of AI. Or is it reincarnating?
The SaaS model isn't dying—it's being given new life by AI that truly understands context, manipulates data, and frees us from the old "rulebooks." Future business apps will empower both humans and AI. Is your product AI-ready?
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How Multimodal AI Reveals the Psychology Behind High-Converting UX Design
Discover how to use multimodal AI tools like GPT-4 with vision to uncover psychological principles—like loss aversion, s…
Using ChatGPT Vision for Fast UX/UI Design Feedback and Validation
Explore how ChatGPT Vision can give quick, actionable feedback on your UI designs. See how it identifies redundancies, s…
What is Retrieval-Augmented Generation (RAG) in AI? A Clear Guide with Examples
Learn how Retrieval-Augmented Generation (RAG) enhances AI by combining real-time knowledge retrieval with LLM capabilit…
Tokenization in NLP and LLMs: A Simple Guide to How Language Models Read Text
Understand how language models like GPT-4 read text using tokens. This beginner-friendly guide to tokenization in NLP ex…
How to Choose the Right Chart: Storytelling with Data and the 4 Levels of Measurement
The key to great dashboards is matching the right chart to your data type. Learn how the 4 Levels of Measurement—nominal…
Understanding problem-solution fit under the problem-market fit
The PIS framework helps us understand the necessity of re-framing the customer requests in order to uncover the actual d…
The Jobs To Be Done (JTBD) framework for product companies
A diagram of collection of ideas for product thinking. Mostly an amalgamation of teaching on JTBD framework by Anthony W…
The DD framework
A framework that has proven itself indispensable all the way from designing physical things for hobby on weekends, to cr…
Designing for print in Figma
How to design for print in Figma. Calculating inches / cm in pixels. Considering CMYK colors while designing in RGB.
AI vector illustrations
A quick guide to generating free vector illustrations by combining OpenAI image generation with Figma Community resource…
Have a product that needs to make sense?
Whether you’re validating an idea or scaling a platform, I can slot into the phases that matter — and deliver impact without the overhead.